Monday, October 07, 2013

Of mice and men

What a funny way to promote a product -- and to demonstrate grit in the process. Though I'd much rather look at the likes of Mickey and Remy (from Ratatouille) instead of real-looking rodents like the one in the commercial, it's ads like this that I enjoy and find effective.

A couple of years ago, Google also launched an ad campaign, and one of the spots debuted at the Superbowl. You can see two of the ads in a previous post.

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