Monday, January 17, 2011

The search is on

Remember this? It's one of the many commercials that debuted during last year's Superbowl:

Charming huh? Well, I recently learned that there are several equally inventive but simple ads in the series. Such as this one, which I really love:

Creativity knows no bounds when it's guided by sound values. And how expensive can such a simple production be? Hardly any cost, and you leave your audience smiling--with a positive brand image in their minds whether or not they're aware of it.

Let's see how the commercials at this year's Superbowl coverage fare...

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